Case study:Aptos white paper Japanese version translation | Localization support for expansion into Japan

author

Hiromasa Honda

Starting from participating as an interpreter in CEO business negotiations、Translated Japanese white paper for official adoption

highlights

  • Support category:Translation/localization (technical documentation)

  • subject:Aptos White Paper (Japanese version)

  • background:Information preparation in the preparation phase for entering Japan

  • Deliverables:Japanese white paper PDF (official release)

Place of publication:Posted on official website and developer documentation

overview

Encrypto LLC is、Aptos LabsIn Aptos, the layer 1 blockchain of、We translated (localized) the Japanese version of the white paper.。The results are listed in the Japanese version of Aptos' official white paper list.、Published as PDF。

background

2023October、Aptos is eyeing full-scale expansion into the Japanese market.、Our representative is、At the request of Rokubunnoni Co., Ltd., I attended business negotiations with a Japanese company as an interpreter.。Also、I also appeared as an interpreter at an offline event held in Japan by the project at the same time.。
Through these business negotiations and speaking opportunities,、was the CEO at the timeMo ShaikhI have a deep relationship with Mr.、As part of localization measures for Japan、This evolved into an effort to translate the white paper into Japanese.。

assignment

Although Japanese translation by a third party existed at that time,、Misinterpretations and errors were found in important parts of the technical document.。
In order to correctly form awareness and understanding in the Japanese market、Not just a literal translation、It was necessary to maintain the meaning of the technical specifications and to express them in Japanese so that they could not be misunderstood.。

Encrypto support range

  • Japanese translation of the entire white paper (ensuring consistency of technical context)

  • Unification of terminology and expressions (Japaneseization that does not impede reader understanding)

  • Checking differences with existing translations、Review of emphasis on areas where errors are likely to occur

  • Quality adjustment on the premise of publication (ensuring accuracy as an “officially adopted document”)

Achievements

  • Japanese white paper officially released、Listed as “Japanese version” in the white paper list

  • Also published as a white paper in the developer documentation (Aptos dev)

  • Eliminate the risk of misunderstandings that occurred with existing translations、Developing information infrastructure for the Japanese market

Design points that led to results

  • Not “translation”、Positioned as “localization” necessary for expansion into Japan、We prioritized correcting technical expressions that are likely to cause misunderstandings.

  • Through the presence of interpreters at CEO business meetings、After understanding the understanding gap of the intended readers (Japanese companies and Japanese developers), we reflected it in the text design.

  • Assuming official release、Ensure consistency in terminology and thesis、Guaranteed quality as a document that continues to be referenced

What Encrypto can offer

Encrypto is、In the Japanese expansion of the Web3 project、Not just PR and marketing、We support the preparation of "primary information (official documents)" which is the basis for building trust.。
Translation and localization of technical documents、The strength is that it can be executed while connected to business development (negotiations/partnerships)。

author

Hiromasa Honda

Encrypto LLC is、blockchain / In the Web3 area、Expansion of overseas projects into Japan、PR/KOL marketing、business development、We are a consulting company that provides cross-disciplinary support from accounting to operational support.。What is important is、Not just a “translation”、Understanding gaps in culture, systems, and trust、Connecting optimal strategy and execution。Giving outline to values ​​that have not been expressed in words、We will sincerely accompany the people involved until the moment they start moving.。