offline event

Case study：Grvt trial session & Demo trade competition | Partial invitation required, participation rate 79.31%

author

Hiromasa Honda

highlights

  • form：Trial session + demo trade competition (partly by invitation only)

  • scale：Capacity 60/Applications 58/Visitors 46/Participation rate 79.31%

  • Features：Based on domestic regulations、Established a competition in a demo environment without using real funds

  • Achievements：Cultivating a high level of enthusiasm as the first-in-class Perp DEX “experiential” competition in Japan。Inspections and visits from other communities also occurred.

overview

At Encrypto LLC、Rokubun Noni Co., Ltd. ( Crypto Times )received a request from、An experiential event where you can “see, touch, and compete” with Perp DEX “Grvt” “Grvt Experience Session” & I was in charge of everything from planning and designing to the day's operation of the Demo Trade Competition.。

On the day, Grvt co-founders/core members came to Japan.、In addition to sharing development status、Product experience in demo environment、Furthermore, a demo trading competition limited to 12 people will be held.。Including not only competition participants but also observation participants.、By using a conductor design that creates natural exchange、The structure was designed to increase both product understanding and community enthusiasm.。

  • Date：2025November 26

  • Sponsored/Co-hosted：Grvt（ Hosted by Grvt / Crypto Times / Encrypto LLC ）

  • venue：Crypto Lounge GOX (Shinjuku Ward)

  • budget：private

Background and issues

This case is、2025KBW held in South Korea in 2018 ( Korean Blockchain Week )Starting from a business meeting with Grvt CEO during the period、This is a concrete example of the idea that ``we would like to hold a trade competition in Japan as our next initiative.''。

on the other hand、In Japan, due to legal regulations、There were some aspects that made it difficult to design a competition that involved actual trading.。Therefore、More than just a “trial session”、How to ensure “competitiveness” that brings out the enthusiasm of participants、We needed an alternative that would provide both experiential value and fair competition.。

Therefore, in this event、To establish competitiveness without using real funds、Planned as a competition in a demo environment。By integrating it with the trial session、While ensuring “educational and community purposes”、We designed an event that generated energy.。

Strategy (design philosophy)

  • while avoiding regulatory risk.、Provide participants with a “real-life experience” (competition in demo environment)

  • Due to the session system + final structure、Ensures “spectator value” that conveys the fun of the competition

  • Partially by invitation only、Raise the quality and enthusiasm of participants

  • Increase motivation to participate and concentration level by designing prizes and benefits (e.g.：Victory 2,000 USDC）

Execution details (scope of our support)

At our company、I was in charge of everything from planning to operation on the day.。

  • Event planning consultation and consensus building with GRVT

  • Planning proposal (trial session + demo competition design)

  • Catering arrangements (dinner)、cake、champagne, etc.)

  • Attracting visitors (including customer attraction design and reminders)

  • Trade competition rule design (evaluation index)、design, etc.)

  • Moderator for the day、Dispatch/arrange KOL etc.

  • Same-day operation (on-site operation)

Agenda for the day

We designed a continuous process from reception to rules explanation to multiple sessions to finals to awards to product demo.。

  • 18:00 Reception begins/Check-in

  • 18:30 Opening (rules explanation)

  • 18:40 1st session

  • 19:10 2nd session

  • 20:00 Finals (top finishers)

  • 20:20 Award/Closing

  • 20:30 Grvt Demo

  • 21:00 end

Achievements

  • 58 applications for capacity 60、Visitor 46、participation rate 79.31%

  • The demo trading competition among 12 pre-selected participants was held with great enthusiasm (creating excitement among spectators as well)

  • In addition to the Crypto Times participating community、Visits and inspections from other companies' communities can be confirmed.、Gain ripple effects

  • The prize design increases the number of participants who come to win.、Increased concentration of events (participants from far away)

  • Themes that have high implementation hurdles in Japan、Established with demo environment x competition design、Build a foundation that will lead to the next measures

Why we were successful (Insights)

  • In the Japanese market, even if it is not an “actual trade”、If you have the reality of the experience and the competition design, you can create energy.

  • Session system, finals, awards etc.、The structure is enjoyable for both participants and spectators.、Raise the level of satisfaction with community events

  • Some invitation only、While ensuring the quality of participants、It may also spread to the outside world (inspections/word of mouth).

What Encrypto can offer

Encrypto is、Don't just hold an offline event and call it a day、
We provide all-in-one support from planning → attracting customers → on-day operations → designing that will lead to the next measures.。
Especially in the Web3 area、Our strength lies in “achievable experience design” that takes into account regulations and risks.。

Related Links

author

Hiromasa Honda

Encrypto LLC is、blockchain / In the Web3 area、Expansion of overseas projects into Japan、PR/KOL marketing、business development、We are a consulting company that provides cross-disciplinary support from accounting to operational support.。What is important is、Not just a “translation”、Understanding gaps in culture, systems, and trust、Connecting optimal strategy and execution。Giving outline to values ​​that have not been expressed in words、We will sincerely accompany the people involved until the moment they start moving.。

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