Case study：Jointly holding the 2nd study session for companies | Organizing NFT business utilization from “basic to deep”

author

Hiromasa Honda

Latest update date：2026February 3, year Post date：2023May 30, year

highlights

form：Study session for companies (Explanation + Q)&A）
held：2023May / Otemachi, Tokyo “MIRAI LAB PALETTE”
theme：“About business development using NFT | Explanation from basics to in-depth information”
Participate：21 people online + 8 people offline = 29 people in total (popular)

*This study session is、It was designed as a series project to help companies advance their consideration of entering Web3 step by step.。

overview

This study session is、Crypto Times (Rokubunnoni Co., Ltd.)、MIRAI LAB PALETTE ( Sumitomo Corporation )、Jointly held by Encrypto LLC。
For corporate personnel interested in NFT utilization、Don't just stop at "conceptual understanding"、We have designed it to handle all the issues in one go, including sorting out the issues that can be applied to your own business.。

In this episode、For those who want to introduce NFT into their business/those who want to deepen their understanding、Organize everything from the basics of NFT utilization to deep issues.、Q&Solving questions from a practical perspective through A。The aim was to create a situation in which participants could move from "understanding" to "consideration."。

Role of each company in the joint event

Crypto Times (Rokubunnoni Co., Ltd.)：Organizing the direction of theme settings、Adjustment of presentation content、Participant communication design
MIRAI LAB PALETTE：Venue provision/management collaboration、Establishing a system for accepting participants、Local operation support
Encrypto LLC：Overall planning/composition design (basic to deep organization/issue map design)、Presentation/commentary、Q&A design and progress on the day

*Our representative is、I was also involved in the design and promotion of this project as the manager of Crypto Times' consulting division.。

Background and issues

Efforts using NFT are attracting attention、On the company side, there tends to be a gap between “understanding the concept” and “image of how it will be implemented in-house”、Consideration tends to stagnate。
especially、Basic knowledge alone does not provide the necessary points for commercialization decisions、On the other hand, if only case studies are introduced, the premises will not be aligned and understanding will be divided.、There was a problem。

Therefore, in this study session、While grasping the basics of NFT utilization、Delve into deep issues of business development、Q&We focused on solving questions from a practical perspective through A.。

Encrypto's role (value provided)

At our company, in this study session、Not just providing knowledge、Responsible for “understanding design” for companies to consider NFT utilization。

“Business development using NFT”、Consistently organize from the basics to the deep、Provided in a structure that allows you to get the whole picture in a short time
A two-person system consisting of the CEO + consulting division manager、Explanation tailored to participants' areas of interest
Q by experts from the media business department&Incorporate A、Resolve any questions participants may have on the spot

Implementation details

Explanation provided by CEO + Consulting Division Manager
For those who want to introduce NFT into their business/those who want to deepen their understanding、Organize everything from basics to depth
Q by experts from the media business department&Implement A

Achievements

participants：21 people online + 8 people offline、Total 29 people
The study session received a “very positive response”
Responding to the requests of companies and organizations、We present a system that can handle customized planning and holding by theme.

Why it worked (Insights)

Understanding of NFTs tends to be insufficient even with just the “basics” or “case studies.”、A one-shot process from basics to depth moves internal deliberations forward.
Q&By incorporating A, it is possible to absorb differences in participants' assumptions.、Easy to reach the point of “applying it to your company”

Target company (assumed)

New business development department、Business planning department、Marketing department、Research and development department
content、IP、circulation、retail、advertisement、IT、finance etc.、Companies and organizations considering NFT utilization

What Encrypto can offer

At our company、We plan and implement study sessions and training sessions for companies according to their objectives.。
Based on the latest trends in the NFT/blockchain field、From unifying understanding within the company、We will support you through the process of deciding on entry and moving forward with consideration.。